In my last blog, I stressed the importance of connecting with friends, followers, headhunters and anyone that may know of an available marketing position. But which role is the best fit if I’ve never been in an agency?
That was my first question when I looked at the agencies that were hiring. Let’s determine what type of personality you have.
A “Simple” Personality Test
There are numerous personality tests out there from the Meyers-Briggs, Herrmann Brain, Enneagram and at least a dozen more that I don’t feel like listing. The personality test that I’ve recently taken seems to be the most straight forward test that only has five questions compared to some that have five pages of questions. The Personality Lingo test combines aspects of all the tests and simplifies them into a guide that is doesn’t require a psychologist to decipher for you.
Who Are You?
The Personality Lingo test breaks down personality types into four main groups.
- the Thinker
- the Planner
- the Mover
- the Connector
Thinkers are natural leaders who are logical, analytical and good strategic planners. They prefer to work independently and are great problem solvers.
In a marketing or advertising, roles that may best be suited for these individuals would be – Marketing Research Analyst, Advertising Creative Director or Marketing Directors.
Planners have a keen eye for details and are quick to make practical decisions. They tend to be “big picture” kind of people and as the name says they love to plan and see their plans come to fruition.
You may see them in agencies as Project Managers, Account Planners or Web Development Engineers.
Movers are resourceful and can be skillful at delegation and motivation. They excel in crisis, value common sense and prefer action to conversation. They will cut to the chase in their communication and can be very straightforward.
Account Executives, New Business Development, Strategists or Communications Analysts are potential roles within the marketing or advertising agency for these personality types.
Connectors are the creative, people oriented individuals of our personality types. They place high value on relationships and are highly perceptive individuals. The connector is energetic, articulate, diplomatic and motivated by their deeper personal values. Driven by firm principles and personal integrity, you may see them as Copywriters, Creative Directors and Account Executives.
Obviously, these are fun guidelines for finding the Zen in your career. We must also consider our skill sets to see if we qualify for these roles but doing what you’re born to do helps. If you’re interested in finding out more detailed information on each personality type or taking the test for yourself, visit http://www.personalitylingo.com and have fun finding out who you are.